More development on the OUT logo, I've started to look at the idea of impossible shapes, there a field I'm really interested in and they have a really good contextual meaning in that Richard Dawkins (a founder of the campaign) has used impossible shapes as analogies to describe some of his views on religion.
I've taken the impossible square shape and modified it into a logo which I was initially really happy with. Unfortunately when I got onto working in the colours and weights I realized that the logo, especially in red, has a bit of a resemblance to a swastika. This is something that I really can't risk as it would potentially ruin the representation of the campaign if a swastika was spotted in the logo. If I change the shape of the A around then it's not nearly as obvious but the core pattern is still there so it looks like it's back to the drawing board.
No comments:
Post a Comment