After quite a lot of trial and error with the idea of pattern and collection, we decided that the message of the idea for the end of year show wasn't strong enough and decided to go back to the drawing board. We talked about what we actually wanted to say about the end of year show and what we thought was important about it. We came up with the idea that the end of year show should focus entirely on the current students. The college often gets labelled by its famous alumni but as far as the end of year show is concerned these people are irrelevant. This lead to coming up with the tongue in cheek message of "Who the hell is Damien Hurst?" The idea is a rejection of out predecessors.
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