Wednesday, 20 January 2010

Umbrella statement

I tried to create an umbrella statement to overarch the rationale of my work this term. Initially I had written "mathematical image making and layout for print" but in the crits today we discussed how the mathematical influence influences my style which will always be apparent in my work but does not necessarily be a part of my overarching statement. It's more important to get in how my work is innovative use of print and production in this statement and the styler of the work will follow. I also feel that I need to tie down the contexts in which I would like my work to operate in, the projects I have picked for my FMP so far are mainly personal projects which would exist as small productions and limited editions, they would be a part of corporate projects although some of them probably could be if the briefs were written slightly differently. I do not want the work that I am doing at the minute to exist corporately so I needed to be able to properly define the sphere in which I do want them to operate.

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